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Social Media Marketing
Latest News & Guides

 
     
 

Stay updated with the latest developments in social media marketing and digital marketing!

 

This covers everything from the latest news and How-To guides that help you maximize your potential.

 

Also on this page, click the links below:

 

Social Media Marketing Companies

 

Social Media Marketing Guides

 

Check back for updates.

 

 

Latest Social Media Marketing News

 

Good News for Writers: AI Tools Are Here to Help, Not Replace

The latest AI writing assistant might just be your new best friend for tackling deadlines.

 

Meta’s AI Ads: Smarter, Better, and Ready to Sell Your Stuff

Meta is revolutionizing social media advertising with AI-driven features that create immersive experiences. Find out more.

 

Grok Just Leveled Up: AI-Powered Image Editing Lands on X

Content creators, meet your new secret weapon—Grok’s AI image editing on X.

 

 

Hootsuite Levels Up: How the Social Media Giant is Shaking Things Up

Hootsuite is making waves with new changes—here’s what they mean for social media managers everywhere.

 

Social Media Engagement: 9 Ways to Boost Yours + Why it Matters

Without engagement, social media is just media. In this article, you’ll learn nine actionable and authentic ways to boost your ...

 

X Suspends Accounts in Turkey After Government Removal Requests

X has once again implemented restrictions at the behest of the Turkish government.

 

Meta Continues To Integrate AI Bot Profiles Into Its Apps

Millions of bots are expected to integrate into AI-powered profiles across Facebook and Instagram.

 

Snapchat Adds AR Effects To Celebrate the ‘Minecraft’ Movie

A range of ways to help users get into the surrounding hype.

 

 

A raft of new features coming to your Threads app.

 

Longer TikToks Get More Views — Data Shows Best TikTok Video Length

Shorter videos dominate TikTok, but they're generally not the ones with the highest median views and watch time, according to our analysis of 1.1M TikToks.

 

Reddit Will Enable Users To Block Ads From Specific Advertisers

Users will be able to hide ads from chosen advertisers for one year at a time.

 

YouTube Highlights the Brand Promotion Benefits of Shorts

Some handy, data-backed pointers on the value of Shorts for brand promotion.

 

How often should a business post on social media? [2025 data]

The answer to “how often to post to social media” varies by platform. But it will also require some testing on your own accounts.

 

LinkedIn Shares Insights Into AI Adoption Among B2B Marketers

New data on the adoption of AI tools among B2B.

 

Trump’s topsy-turvy tariffs have marketers uncertain and on edge

As the tit-for-tat tariff fight between the U.S. and Mexico, Canada, China and the European Union continues, marketers are ...

 

How to Succeed in Influencer Marketing in 2025

One often overlooked advantage is the ability to repurpose ...

 

Navigating the US TikTok ban: What brands need to know

Brands based in the US—or who have a strong follower base in the US—will need to reevaluate and diversify their ...

 

 

Is B2B Telemarketing Making a Resurgence? Here’s What the Experts Say

Love it or hate it, cold calling is back — learn how to make B2B telemarketing work for you ...


Social media benchmarks: Q1 2025 data + tips

Get up-to-date social media benchmarks for key industries and understand how your results stack up right now.


59 TikTok Stats to Know in 2025

TikTok’s influence is only growing — here’s the latest data to help you stay ahead.


Average engagement rates for 12 industries [January 2025]

Compare your results to average engagement rates in your industry to get a better understanding of your performance — and brag about your wins with confidence.


The Top Marketing Trends of 2025 & How They've Changed Since 2024 [Data from 140...

Keep your company ahead of the game with the most important marketing trends of 2025, according to ...


7 Brands That Got Inclusive Marketing Right

Check out inclusive marketing examples from Google, Netflix, and Amazon, and why they work ...


We Analyzed 1.7M Posts from X, Threads, and Bluesky: Here’s What We Learned
Dive into the engagement patterns we uncovered across X, Threads, and Bluesky and why a one-size-fits-all approach won’t work in 2025.

 

Instagram Begins Live Testing of ‘Blend’ Reels Sharing Feature

The feature will enable you to engage in a collaborative feed of recommended Reels. 


Meta To Face Legal Scrutiny Over the Use of Copyright Protected Works To Train AI Models

The company will have to face trial over the alleged use of pirated works in its AI dataset.


 

Best Social Media Marketing Companies

 

HubSpot – A leading CRM platform that helps businesses grow with marketing, sales, and customer service tools designed for seamless collaboration. Its user-friendly interface and automation features make it easy to attract, engage, and delight customers at every stage.

 

TRY HUBSPOT

 

 

SocialPilot – A streamlined social media management platform that helps businesses and agencies schedule posts, analyze performance, and collaborate efficiently. It offers a 20% recurring affiliate commission, making it a great option for marketers looking to earn passive income.

 

TRY SOCIALPILOT

 

 

Hootsuite – One of the most widely used social media management tools, Hootsuite simplifies content scheduling, social listening, and analytics across multiple platforms. Its affiliate program rewards commissions for referrals who sign up for Pro and Team plans.

 

TRY HOOTSUITE

 

 

Oviond – A marketing analytics and reporting platform that consolidates data from multiple sources into easy-to-digest dashboards. Its affiliate program offers a 30% recurring commission, making it a lucrative choice for digital marketers.

 

TRY OVIOND

 

 

Buffer – A social media management platform that simplifies scheduling, analytics, and engagement across multiple channels. With an intuitive design and powerful automation, it helps creators and businesses build their brand and connect with audiences effortlessly.

 

TRY BUFFER

 

 

Ignite Visibility is a San Diego-based agency specializing in social media marketing, SEO, and PPC, known for data-driven strategies.

 

TRY IGNITE VISIBILITY

 

 

LYFE Marketing – An Atlanta-based agency offering social media management and advertising, with a 10% recurring affiliate program.

 

TRY LYFE MARKETING

 

 

Disruptive Advertising – A Utah-based agency focused on paid social advertising, conversion optimization, and data-backed strategies.

 

TRY DISRUPTIVE

 

 

Sociallyin – A creative agency from Atlanta specializing in influencer marketing, community management, and social media content production.

 

TRY SOCIALLYIN

 

 

Volume Nine – A Denver-based agency offering brand-focused social media strategies, designed to increase engagement and website traffic.

 

TRY VOLUME NINE

 

 

 

Guides & How-Tos

 

Top Social Media Trends Right Now

The ultimate scoop on what’s blowing up in social media—viral moments, platform shake-ups, and trends you don’t want to sleep on.

 

Top Instagram Trends

A deep dive into the latest Instagram trends—what’s popping, how creators are boosting engagement, and the newest platform updates you need to know.


Top Social Media Apps

A rundown of the hottest social media apps right now—what’s trending, what’s worth your time, and how people are actually using them.

 

How the Instagram Algorithm Works in 2025

A no-BS guide to how Instagram’s algorithm actually works—what gets you seen, what tanks your reach, and how to work the system in your favor.

 

Dominate Instagram: The Expert Guide for Marketers
Unlock the secrets of the Instagram algorithm! Master Reels, Stories, and Feed posts to explode your reach. Discover powerful engagement strategies, user-generated content hacks, and SEO tips for explosive growth.

 

The free social media strategy template you need

A social media strategy template can work wonders for your business. 

 

How To Make Money On Social Media

Social media platforms have evolved beyond mere networking spaces into powerful avenues for monetization. Here’s how you can make money from social media.

 

9 AI Tools For Your Social Media Marketing Campaigns

AI tools are taking over social media management, so now even your posts can be automated, just like your existential crisis at 3 AM.

 

Content Marketing Strategies for 2025: A Framework for Success

Content marketing in 2025 is all about strategy—turns out randomly posting memes and hoping for virality isn’t a business plan.

 

8 best social media planning tools in 2025

Social media planning tools exist so you can pretend your posts are strategic and not just panic-scheduled at 2 AM.

 

Influencer outreach: The 5-step strategy guide

Regardless of product, partnering with an influencer can get your business in front of the right audience. But the first hurdle can be challenging: influencer outreach.

 

What Is an Editorial Calendar? Your Guide to Building One [Examples + Templates]

Learn what an editorial calendar is, who should use

 

Social Media Marketing: The Ultimate Guide
Discover how social media marketing can help you generate leads, boost conversions, and increase brand awareness.

 

How To Use SearchGPT

The new SearchGPT search engine has finally been released! Find out more and learn how to use it.

 

FTC influencer guidelines, explained: Tips for engaging influencers

Find out why FTC influencer guidelines matter and the branded content policies for each major social media network. 

 

Instagram Updates for 2025: What Marketers Need to Know

Left behind by Instagram’s growth? Want recent updates to benefit your business? Learn new Instagram tools and what they mean to marketers.

 

10 Social Media Trends You Can't Ignore

Uncover emerging social media strategies and master those with proven staying power.

 

How Gen Z Uses Social Media And What That Means For Brands

Gen Z is making marketers rethink how they engage with their audiences on social. Our data explains where and how brands should show up.

 

Making Social Media & SEO Work Together
Boost your SEO efforts with an effective social media strategy. Learn how social media can enhance your online visibility and connect with your target...

 

Using AI to Expand Your Ideas and Creativity

Practical techniques for embracing AI throughout the creative journey, from initial concept to final product.

 

5 Ways AI Analytics Tools Can Make You a Better Marketer
There are, it would seem, as many AI marketing tools as there are stars in the sky. Do you really need to use them? Probably. Do you need a dozen of them? Probably not.

 

How To Schedule Instagram Posts: The Complete Guide For 2025
If you’re still posting manually to Instagram, you’re spending too much time on repetitive tasks that could easily be automated with scheduling tools.

 

50 of the Best Affiliate Programs That Pay the Highest Commission
I follow various content creators on social media and visit their platforms frequently. I often notice some will mention affiliate links in their content and how purchasing from those links helps them earn commissions.

 

45 Social Media Marketing Tools That Will Give You an Edge
1. Brandwatch Social Media Management · 2. Sprout Social · 3. Sendible · 4…

 

Get Global: How To Create Social Media Content For A Global Audience
If you’re a marketer, multilingual content can expand your audience globally. Find out how to translate easily & get insights into screen time trends and social media use.


How To Make Money On Youtube: Monetize Your Youtube Channel Today
ouTube still crushes it for creators making money on social media. Find out how to get started or even expand your money potential.

 

Ads Are Coming To Meta Threads - But We Knew It All Along
Meta's ad-free Threads platform won’t stay that way for long. Learn when ads are coming and what it means for your marketing strategy.

 
 
 
     
     
 

 

 
 
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