Stay updated with the latest developments in social media marketing and digital marketing!
This covers everything from the latest news and How-To guides that help you maximize your potential.
For a list of social media marketing guides and how-tos, click here or scroll farther below.
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Top Social Media Trends Right Now
The ultimate scoop on what’s blowing up in social media—viral moments, platform shake-ups, and trends you don’t want to sleep on.
Top Instagram Trends
A deep dive into the latest Instagram trends—what’s popping, how creators are boosting engagement, and the newest platform updates you need to know.
Top Social Media Apps
A rundown of the hottest social media apps right now—what’s trending, what’s worth your time, and how people are actually using them.
How the Instagram Algorithm Works in 2025
A no-BS guide to how Instagram’s algorithm actually works—what gets you seen, what tanks your reach, and how to work the system in your favor.
9 Advertising Trends to Watch in 2025 [New Data + Expert Insights]
In 2025, advertisers will need to stay on top of trends, or their ad money won’t go ...
Everything You Need to Know About Landing Page Design
Once a visitor lands on your website, you only have about seven seconds to make a great first impression before the average user decides ...
How to Create an Email Newsletter [+ Expert Tips & Checklist]
Creating a great email newsletter isn’t just about throwing together some content. You’ll have to ...
How to Use Social Media as a B2B Company
This article shares tips on making your B2B social content less boring and creating a marketing strategy that drives positive results.
YouTube CEO Outlines Key Areas of Focus for 2025
Some guidance for your YouTube strategy so you can ...
TikTok Rises to the Top of the App Download Charts in January
Despite a ban on U.S. downloads, TikTok gained traction in January despite ...
Reddit Announces Market Insights Partnership With Intercontinental Exchange
The new initiative will provide market analysts with ...
BuzzFeed Looks to Launch Its Own, More Positive Social Media Platform
BuzzFeed’s looking to take a different approach to social platform engagement by using ...
Big Tech Players Emerge as Likely Partners for TikTok US
Oracle, Microsoft and Amazon are among those looking at partnering with the app by ...
How to create a LinkedIn carousel ad + tips & examples
You’ve probably seen those swipeable LinkedIn ads with multiple images or slides. ...
Inside Doritos’ ‘creator-led’ marketing strategy
It’s part of Doritos’ larger plan to increase its investments in creators, characterizing the move as ...
Content Mills Don‘t Work — Here’s Why
Do quality content mills exist? Theoretically, yes though it‘s hard to find good ...
How to Harness B2B Influencer Marketing to Grow Your Brand
B2B influencer marketing: where businesses team up with industry bigwigs to boost brand visibility and ,,,
The Psychology of Short-Form Content: Why We Love Bite-Sized...
According to HubSpot’s 2025 Marketing Trends Report, visual storytelling is the new ...
Is AI-Generated Content Good for SEO?
We all want to know, but there’s no simple “yes” or “no” answer. However, I’ll joy you with real-life examples of ...
The Best Time to Post on TikTok in 2025 — New Data
We analyzed more than 1 million videos sent through Buffer to pinpoint the best time and day to post on TikTok for maximum views. What we found was definitely ....
Snapchat Shares Marketing Tips for Valentine’s Day
The research shows that Snapchatters tend to spend more on ...
Instagram Will Use New Edits App for Testing Features
The soon-to-arrive new creation platform looks like it will include ...
Google Announces New Integrations for Campaign Manager 360
New integrations with Adobe, Typeface, The Trade Desk and Netflix bring expanded placement and ...
How brands are growing episodic creator partnerships to reach a younger audience
The lines between entertainment catered to social media versus sit-down TV may be blurring more than ever, especially as more creators ...
CourtAvenue’s latest acquisition dives into the world of bots — the less evil kind
As generative AI wends its way deeper into the corners of the agency world, companies are making moves to own their own ...
Top 9 Reasons Social Media Is a Game-Changer for Online Stores
Social media is the secret sauce that turns online stores into shopping fiestas, blending brand awareness, targeted traffic, and ...
Guide to social media marketing: Trends, tactics, and platforms
TikTok reigns supreme over Gen Z and the burgeoning demand for decentralized social media platforms.
How to Write a Creative Brief in 11 Simple Steps [Examples + Templates]
A creative brief is your project's GPS—without it, you're just driving around hoping to find success.
How to Boost a Post on Social Media [Instagram, Facebook, and Twitter]
Elevate your social media posts to VIP status by boosting them on Instagram, Facebook, and Twitter.
Dominate Instagram: The Expert Guide for Marketers
Unlock the secrets of the Instagram algorithm! Master Reels, Stories, and Feed posts to explode your reach. Discover powerful engagement strategies, user-generated content hacks, and SEO tips for explosive growth.
Top Social Media Trends Right Now
Here’s the deal with social media trends right now: everything is about getting personal, AI is flexing hard, and video is still king.
Top 10 Social Media Apps Right Now
The top social media platforms are not what you think—there are apps in this list that you would not have thought of.
The free social media strategy template you need
A social media strategy template can work wonders for your business.
Social media platforms have evolved beyond mere networking spaces into powerful avenues for monetization. Here’s how you can make money from social media.
9 AI Tools For Your Social Media Marketing Campaigns
AI tools are taking over social media management, so now even your posts can be automated, just like your existential crisis at 3 AM.
Content marketing in 2025 is all about strategy—turns out randomly posting memes and hoping for virality isn’t a business plan.
Social media planning tools exist so you can pretend your posts are strategic and not just panic-scheduled at 2 AM.
Influencer outreach: The 5-step strategy guide
Regardless of product, partnering with an influencer can get your business in front of the right audience. But the first hurdle can be challenging: influencer outreach.
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